Page Consumptions Unique
Page Consumptions Unique in simpler terms refers to the count of individual users who have interacted with the content on a social media page
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"Page Consumptions Unique" represents the count of unique users who clicked on any content element on a page.

KPI Definition

Page Consumptions Unique in simpler terms refers to the count of individual users who have interacted with the content on a social media page. It only counts each user once, regardless of how many times they interacted. This metric helps measure the number of different people who engaged with the content. It provides insights into the reach and engagement of the page, as well as the level of interest from a diverse audience. Tracking "Page Consumptions Unique" allows page administrators or content creators to see how many unique users are interacting with their content. It helps them understand the overall interest and engagement from different individuals, rather than just counting the total number of interactions. In simpler words, "Page Consumptions Unique" means counting the number of different people who interacted with the content on a social media page, regardless of how many times they interacted. It helps measure the level of engagement from a diverse audience.

Business Value

Higher page consumption is a great deal for businesses because that shows people are consuming your content by clicking on the post's links, viewing your video, photo etc.

Movement Direction

Sample Formula

Sum (page_consumptions_unique)

Should Aim For
1
Focus on improving page consumption KPI by populating interesting and relevant content.
2
Higher clicks lead to high engagement, thereby increasing the chances to lead generation and eventually closures.
3
Track Similar KPIs
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